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2020 Global Color Your Night Campaign

EZVIZ | Global Leader in Video Security Technology

Led with the revolutionary dual-lens color night vision of the C3X Smart Outdoor Camera, followed by spotlight enabled color night vision of C3W & C3N Smart Outdoor Camera, joined with the LC1C floodlight camera, 2020 global campaign "Color Your Night" was born.

The campaign focused on creating meaningful impacts on how EZVIZ's color night vision technology can improve its users' lives and induce emotions through visual storytelling of different USPs to generate and elevate the EZVIZ's brand presence globally.

The global campaign hosted channels across mobile, social media, video, website, OOH ( EU and APAC ) and Merch.

LAND·ING

/ˈlandiNG/

 

SO·CIAL | DIG·I·TAL

/ˈsōSHəl/                   /ˈdijidl/

OUT·DOOR

/ˈoutˌdôr/

MERCH

/mərCH/

RESULT

/re·sult/

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Media

Global Coverages
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Social

Total Reach
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Google

Traffic Analytics

Client: EZIVZ Inc, A Hikvision Company

Role: Creative Director