Domaine du Roi Label
Domaine du Roi Visual Identity
Domaine du Roi packaging Design
Domaine du Roi Glasses design
Domaine du Roi Book Design
Domaine Du Roi Mood
Private Club Concept Design
Domaine du Roi is a boutique private wine label established in the prestigious region of Gevrey-Chambertin in France. This tourist and wine-producing village, located along the road of the vintage wines, enjoys a prestigious reputation worldwide thanks to its vintage Burgundian wines, the most famous of which is called Chambertin. Gevrey-Chambertin was the first village in Burgundy to relate its name to its most prestigious terroir’s.
As the brand ventures into the heart of Beverly Hills, xeverfree, as a creative director, was tasked with the overall brand presences from corporate VI to the wine label and essences design. Besides setting the visual identity for the brand, he was also responsible for the overall concept of the affiliated private club “Le Salon” situated in the heart of 90210.